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08/04/2026 3 min read
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Contracts for marketing agencies and PR teams: cut the approval loop

Marketing agencies and PR teams lose hours chasing PDF signatures. See how digital signing gets briefs, contracts and reports approved in minutes.

Contracts for marketing agencies and PR teams: cut the approval loop

Marketing runs on speed. The campaign needs to be live by Friday, the client wants the rebrand by end of month, and the PR team is sending the press release tomorrow morning. Yet contracts and authorisations still travel the old route — PDF by email, print, sign, scan, wait.

Where marketing agencies lose time

  • Brief sign-off — the client approves three rounds of revisions, but nothing is ever signed as the final version.
  • Master service agreement — the MSA bounces between legal departments for days or weeks.
  • NDA before the pitch — every new client wants an NDA; manual signatures delay the first meeting.
  • Content authorisation — an influencer or media partner must confirm they approve publication.

What digital signing changes

Every document above can be generated in zipzipdoc in under a minute and sent for signature via a mobile link. The recipient gets an SMS or email, taps the link, confirms with an OTP, and signs — no app install, no printer required.

Example: NDA before a pitch

  1. Enter the client name and date.
  2. AI generates an NDA compliant with local law.
  3. The client signs before the first presentation — total time: four minutes.

Benefits for PR teams

PR agencies work with media, influencers and external partners. Every collaboration should be covered by at least a short agreement — author licence, media partnership, embargo notice. Digital signing lets you close these deals quickly and without administrative overhead.

Templates you can use immediately

All are available in zipzipdoc — edit, send and archive in one place.

Numbers that speak for themselves

| Statistic | What it means | |---|---| | 68 % | of agencies lose time editing MSA templates | | 2.1 days | average contract approval time with a client | | 5 min | time to prepare a SOW via AI | | | faster onboarding of new clients |

How it works step by step

Step 1: An account manager receives a brief from a new client.

Step 2: In zipzipdoc they enter the key project parameters and AI generates a complete SOW including payment terms and content rights.

Step 3: The client approves and signs online the same day.

Frequently asked questions

How quickly can I prepare a SOW for a new client?

With zipzipdoc you prepare a SOW in 5 minutes. Just describe the scope of work, deadlines and payment terms — AI assembles the document, you review and send.

Can I have different templates for different clients?

Yes. In zipzipdoc you create unlimited templates for different project types — SEO, PPC, social media, web development.

How do I handle content rights?

zipzipdoc templates include standard intellectual property transfer clauses. AI adapts them based on the type of content (text, graphics, video).

“We cut new client onboarding from a week to one day. zipzipdoc is now part of our standard process.” — Martin V., CEO of a marketing agency

Try it free →

Frequently asked questions

With zipzipdoc you prepare a SOW in 5 minutes. Just describe the scope of work, deadlines and payment terms — AI assembles the document, you review and send.
Tool comparison

How does zipzipdoc compare to alternatives?

See a detailed comparison with popular e-signature tools.

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