Photo / Video Release template

A photo or video release grants permission to use a person's likeness in photographs or video — typically for commercial, marketing, or editorial purposes.

At a glance

Photo / Video Release at a glance
Document typePhoto / Video Release
CategoryConsumer agreements
SignatoriesPerson depictedPhotographer or producer
ComplianceRight-of-publicity and personality-rights laws vary widely. EU jurisdictions treat likeness as a personal-data right under GDPR; US states differ on commercial appropriation.

Common fields

  • Person whose likeness is used
  • Permitted uses
  • Media and duration
  • Compensation (if any)
  • Right to revoke
  • Signature

Roles that use this template

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Frequently asked questions

What is a photo or video release?
A photo or video release grants permission to use a person's likeness in photographs or video, typically for commercial, marketing, or editorial purposes. Right-of-publicity and personality rights vary widely across jurisdictions.
What fields does a photo / video release typically include?
Common fields include: Person whose likeness is used; Permitted uses; Media and duration; Compensation (if any); Right to revoke; Signature.
Who signs a photo / video release?
The signatory roles are typically: Person depicted, Photographer or producer.
Are there compliance considerations for a photo / video release?
Right-of-publicity and personality-rights laws vary widely. EU jurisdictions treat likeness as a personal-data right under GDPR; US states differ on commercial appropriation.

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